Online, Radio Listeners Staying Put
Where we do have a silver lining is in looking at PAASRSS - the Percentage of Average Active Sessions Resulting from Session Starts.
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The predictable drop in total listeners is there as the bad news. It's an annual drop that should cause no concern; people spend more time outside and also away from their smartphones.
Average Time Spent Listening is continuing a downward slide, averaging 0.89, 0.86, to a 0.77 percent of an hour for April, May, and June, respectively. But I'm not concerned about that either. It's summer, and this drop happens each year.
"...key in on the "Latest Month Details" tab. It's been totally reworked to give a glimpse of each company's complete data set (at a glance)."
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This important indicator of listener activity is up, nearly across the board (Monday-Friday). The inference is more people are finding more stations to sample and stick with for more than a minute.
I'll not spend time discussing the details of this June Triton Digital Webcast Metrics Report. You can dig through dozens of charts and thousands of data nuggets by downloading the free Audio Graphics compilation of its numbers
As you glance through the top stations in the report, also key in on the "Latest Month Details" tab. It's been totally reworked to give a glimpse of each company's complete data set (at a glance).
Click to Enlarge "Latest Month Details" Tab
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. You'll see graphs for each of the top companies charted in ways unavailable to you from any other source.
You'll also receive spreadsheets outlining the "Percentage of Average Active Sessions Resulting from Stream Starts."
Here are two charts outlining PAASRSS percentages. Download the complete report and receive graphs that show a clearer picture of events.
Click here to receive a FREE breakout of this report sent to you for each month it is published.
The Audio Graphics compiled numbers include all groups in the publicly-released Triton Digital Ranker.
For caveats pertaining to this month's release, please view the bottom of Triton Digital's report
While the broadcast side of radio has a near lockout on airing indie artists, introducing new music is open wide at internet stations.
We listen for songs that evoke emotion; fast, slow, female, male, group, it doesn't matter. When an artist has the power to please, they should be given a chance to be heard.
Give J786's "Rock Tonight" a listen
Add it to your playlist, free!
Such is the new world of music distribution.
It's time internet radio programmers take a chance and reach into a huge pile of new talent. It is there where new hit songs will increasingly be found.